The Beauty Biz™ Show

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Hosted by celebrity esthetician & industry expert Lori Crete, each Beauty Biz Show episode is designed to help you tap into your best success and leave you feeling inspired to build the beauty biz of your dreams! Featuring industry icons and gurus, revenue-driving tips and motivational messages, Lori and her guests inspire you to burst through stagnant industry norms to flourish in your profession and make a beautiful, abundant living doing what you love. A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark. For more about Lori & the Beauty Biz Club, visit beautybizclub.com.

Recent Episodes
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Recent Reviews
  • heidi51591
    They’re a constant source of Inspiration & Motivation!
    "I'm absolutely LOVE these podcasts with Lori Crete! They're a constant source of inspiration and motivation, helping me stay passionate about my work in the beauty industry. I look forward to new episodes and appreciate the valuable insights and encouragement they bring!
  • DSimpson77
    Such an easy listen!
    I love how relatable Lori is with sharing stories of other beauty brand pros! This podcast is magic for beauty brands.
  • Christina Coutlakis
    Motivated
    Hi Lori I want to say thank you for the podcast and how thoughtful your guest on the show are. I just recently started listening to podcasts. I made a resolution to myself that when I started my business I would quit watching tv for 1 month then 2 and so on..it’s been 2.5 months, and I can honestly say I don’t miss it!! I have found so much joy in getting back to me and your show and ongoing support of estheticians has pushed me out of my comfort zone. I am seriously considering starting a podcast!!
  • EstyPearl
    Thank you Lori!
    I love your podcast. Thank you for sharing your inspired knowledge and enthusiasm. You have definitely lit my beauty biz soul on fire.
  • Jessica Shrum
    Inspired
    You are very inspiring. Your end of year take away is exactly what I needed to hear. Thank you!
  • skinbyori
    Always inspiring!
    Lori’s podcast is always informative, inspiring and uplifting. She is so generous with her knowledge and experience! I could not have built my skincare business as quickly as I was able to without Lori’s courses. How incredibly valuable to receive business advice from someone so successful who is still seeing clients on a weekly basis! I have a podcast subject request: Lori, I have been thinking a lot about keystone pricing, and wondering if we every actually make a profit on product sales until we liquidate? Looking for a new way to think about product sales! Is it really just a perk for our clients to have the experience of being able to purchase luxury products after their facial? And of course we want them to use quality skincare to improve their skin health. But is it worth it to spend so much time, energy and money on retail when we just take what we’ve earned from selling a product and use that to restock? Thanks for considering this as a podcast subject!
  • Lksnowqueen
    Love the BeautyBiz show!
    This is my new favorite podcast! Great job Lori! I love how you are a girl’s girl. Great shares in the episodes, I love all your tips and tricks, and intros to such interesting people. <3
  • Lea - La Déesse
    Savor Beauty
    Lori, these podcasts are always amazing and chock full of wisdom and education but Angela BLEW IT UP!! How inspiring, knowledgeable and humble she is!! I have ordered her book and will be ordering her sample kit shortly but mostly, I am taking away so much knowledge from her as she spoke to EXACTLY how I am manifesting my business to look, feel and work! THANK YOU FOR ALL YOU DO!!!
  • Emiliaskincare
    Love this podcast so much.
    Thank you Lori. Every single episode is pure gold. Xoxo
  • dtsfan1976
    The BEST industry podcast to listen in to
    THANK YOU Lori 🙏 I not only look forward to your podcast, I plan it as self care time. Grateful for this beauty biz inspiration ✨✨✨
  • EricaBushwell
    Very valuable and insightful information!
    I love this podcast because it is extremely authentic and offers positive insight and stories. I highly reccomend this to anyone who wants to learn more about the beauty industry. Lori offers a positive and light environment with interesting guests who inspire others!
  • @BeautyJamBySam
    God Bless!
    Much Lashin’ & Waxin’ Love to ya! ❤️ Best to you, Samantha Hardin @BeautyJamBySam
  • cduval91
    Great industry insight!
    I love the Beauty Biz Show!!! I’m currently in esthetician school so I’m always looking for podcasts to learn more about the industry. I find myself coming back to this podcast often and really love the guests that Lori brings on. I highly recommend this to anyone in the beauty industry, anyone looking to join the beauty industry, or anyone interested in beauty industry trends.
  • MsDaph26
    Amazing Podcast
    I’m new to the industry and this podcast has a ton of valuable information. I’m happy that I found it.
  • Kendra Villarreal
    Yes! So inspiring!
    This is THE best podcast for beauty professionals! The guests on this show are PHENOMENAL and true heavy hitters in business. And of course, Lori Crete is a trailblazer for the esthetics industry so it is just so great to hear her insight on things from her years and years of experience. Thanks, Lori!
  • laurime
    Thank you
    Lori Crete has brought brighter days to the esti Thank you so much!
  • Dee1love
    So inspiring!
    I absolutely love Lori Crete’s Podcast! I look forward to listening while I learn and relate to other Esthetician’s in the industry! It is inspiring, uplifting and all things beauty ✨ I love how her guests are a wide range of unique & talented people, ranging from celebrities to everyday Estheticians like me. Lori keeps it real and I am so grateful I have discovered her amazing work!!
  • heathastarr
    Such an Inspiration
    Lori, you are truly amazing; such a breath of fresh air and a true wealth of information!!! The amount of knowledge I have gained from listening to your podcasts have enlightened and inspired me beyond words. The diversity of your interviews always keeps your listeners guessing and waiting for more... Thank you for being a beacon of light in the beauty business and wanting to continually lift up others in the industry.
  • 21dolly
    Love Lori’s podcast
    I love this informative and fun podcast. Lori is so knowledgeable and really cares about the beauty industry and her fellow esthetician’s. I’ve been listening to her podcast during quarantine and it’s seriously keeping me sane and inspired once we are allowed to go back to work. As an aesthetician and small business owner I feel this podcast really speaks to me and I’ve learned so much form the variety of guests Lori has on her show. Thank you Lori for creating such a great podcast that not only helps but supports those of us in beauty industry.
  • Sweet Life Skincare
    My ‘go to’ podcast for inspiration!
    I used to look through spa magazines for inspiration and motivation, but now I just tune into Lori’s podcast. All the interviews are so interesting and informative, and have helped me to be a better spa owner and esthetician. My fav podcast by far!!
  • ESNOW511
    A godsend for beauty biz practitioners!
    Lori’s passion for this business is apparent in everything she does. Each episode is thoughtful and enlightening. As an esthetician, this podcast and my membership in The Beauty Biz Club have been valuable resources to create and sustain momentum in my dream profession. Thank you, Lori Crete!!!
  • lasaarraa
    The reassurance and boost you need to hear hear!
    Today was my first time listening to Lori’s podcast and I’ve already learned so much. Appreciate all the tips on adjusting to working with clients during these uncertain times.
  • laurietxo
    Inspiration and advice I really need
    Lori’s podcasts are right on the money! The information is super helpful for my beauty biz. Most importantly I respect the integrity and genuine concern for her fellow estheticians and our clients that drives Lori’s content and approach. She’s honest, realistic AND encouraging. To say that the Beauty Biz Show lifts up our industry is an understatement. Thank you, I’ve learned so much from this podcast!
  • healz727
    Grateful for The Beauty Biz Show
    This Podcast is so helpful to my thought processes in business. I really enjoy listening to all the interviews. Lori Crete does an excellent job delivering her dynamic content. I gain so much by listneing to her, I feel filled with a positive vibe that gets me focused, clear and compelled to hit my 'To do" list. I felt joining 'The Beauty Biz Club' would help level up my business game - and it truly did just that. I highly recommend!
  • callaellc
    I’m so thankful for this podcast!
    I listen in while I’m using LED on myself or exercising... I always get nuggets of super useful information that I can easily implement into my own business. Thank you so much for sharing your insight and knowledge!
  • AlohaArlene
    Amazing
    Mahalo Lori for sharing the wealth of knowledge that you have! It's always fun hearing your podcast, I always know I'm going to come out having learned something new.
  • MrsMcMillan
    My go-to
    Lori Crete is a leader in this industry for so many reasons, this podcast is only one of them. I have been a huge fan for years and this is my go-to podcast for anything skin business related. She was the first to take this profession seriously and to show esthetician’s what they could do with this career. I love this podcast and have listened to many of them more than once! Thank you Lori!
  • Trimantha
    Industry Leader, Generous Mentor & Awesome Human Being!
    Lori has created so many ways to give back to this community! She has a wonderful online beauty biz group that has more in-depth coaching and tools but you can vastly improve yourself and your business with the generous free content she shares here in the Beauty Biz Podcast, IG, Facebook page or private Facebook group! Thank you for all your help over the years Lori you are truly a gift!!! 💛Samantha
  • floatingcloud
    My hero in Beauty Biz, Lori Crete!
    I have listened to her for years...I have learned so much from her Podcast such as products, treats, equipments and people. I am also a proud member in her Beauty Biz Club. During this uncertain times, she still shows up everyday for us. She has so much passion and gratitude for beauty industry and it is so contagious. I am so grateful for her continuing leadership, mentor, and coach. Most of all, I am giving thank to God for she-being her: authentic, integrity, and true to her words. Thank you for all Lori!
  • Julie A Hall
    A gem!
    Lori Crete is an inspiring, incredible beauty entraupeneur and expert in her industry. I could listen to her all day long! She’s so knowledgeable and authentic in how she connects with others and is top notch in my book!
  • skincarestephanue
    Love the beauty biz show
    I love that Lori gives so many different interviews across the industry. I always feel inspired by her guests. She has such a great way of connecting with them. Her questions are fantastic and whether she’s doing an interview or a solo-cast, I walk away with new knowledge. During this time of uncertainty surrounding our industry, I’ve been so thankful to be able to go back and listen to some of my favorites too keep me excited and focused on my beloved career. Thank you Lori!
  • Brenda Tarter
    Lovely
    Lori is the most endearing and genuine little brainiac you will ever listen to. She is bright, has great delivery of her strategies and marketing tips and you will love her giggle! She is real and relatable. You want to listen to her, TODAY! 😊
  • Chelsgi
    Love
    Love Lori Crete and everything she does for the industry. Super motivated after listening to each show has truly shaped me into a better esthetician.
  • Xelia22
    Must listen for the beauty industry
    Lori has great information on her podcasts! She has a creative and experienced view on marketing, growing, and running your beauty business that has helped me to be innovative and intentional with my business. I’m in a better mood after I listen and feel so inspired!
  • SweetPeachKate
    A must for Beauty Pros!
    I am so grateful to have discovered Lori Crete and her podcast. She is so knowledgeable and inspiring, a must listen to podcast for anyone in the "beauty biz"!
  • Roberts090909
    Lori is AMAZING!
    I am in Lori’s Beauty Biz Club and she is AMAZING! I have learned so much over the last 2 years from following her, listening to her podcasts and now that I’m in her BBC I am soaking up so much more. I have no doubt that my new business will be highly successful thanks to Lori, her staff and the BBC! Thanks Lori!!
  • sharluo
    Winning!
    These podcasts are incredible! I love soaking up all the guidance and experience of successful entrepreneurs. Can’t wait for the next podcast 👌
  • AshleyJoyBeauty
    Great for anyone in beauty biz
    I love this podcast so much! Lori is very knowledgeable on all aspects of the beauty industry. She gives so many great tips that I’ve incorporated into my business. Lori is so genuine with all that she does and I feel that I can trust her with anything she says.
  • pureskincare
    My favorite business podcast
    I have listened to Lori’s podcast for years. Lori has taught me a wide variety of topics over the years but what sticks out the most is how much she has helped me to treat my business like a real professional. She has the best guests that really have really been influential in my business. She really cares about helping esthetician’s grow!! I’ve joined The Beauty Biz Club and haven’t looked back!
  • ltesthetics
    Always motivating!
    No matter what the topic of discussion, I am always motivated and reminded of why I love this industry after listening to Lori’s interviews.
  • Sdesthetician
    The best for the biz
    Lori has been an amazing mentor to me for years! I love this podcast with tons of amazing insights and wisdom from herself and the guests on the show! Inspiring!
  • mirelle_estee
    Endless fountain of Motivation!
    Lori and The Beauty Biz Show plus her beauty biz mentorship club keep me motivated in this now extremly competitive field. Thank you Lori for sharing your wisdom and always keeping it interesting and fun!
  • janaysessentials
    Industry Favorite
    Lori Crete is uniting the beauty industry! Her inspirational guests, interesting topics and business knowledge make her my “Go to girl!!!”
  • katerina w.
    LOVE!!
    This podcast is so incredibly inspiring and so helpful with my new business! Thank you Lori!
  • hhmanager
    Love the Show
    Good information always pushing you to grow and become a little better at what you love. She also deals with the uncomfortable aspects and gives you great solutions.
  • AFL Skincare
    Beauty Biz Pod Cast is my GO TO Listen!
    Lori Crete and her podcast spoke to me when I needed it most and a year later it still speaks to me! She alone is an amazing resource and her guests are wonderful and insightful!❤️❤️❤️
  • Esther_TheEsthetician
    Lori was God sent - Beauty Biz game changer
    Soooo grateful that an instructor at a skin care class told me about Lori and her podcast!! I was running Groupon’s to get clients in... (BIGGEST MISTAKE EVER!!) I’ve learned a lot from Lori and my business has changed for the better. I absolutely loooove my business and the amazing clients I have the opportunity to work with!! Lori was God sent in my opinion. Had it not been for all of the amazing tips, advice, and guidance I’ve received from Lori I don’t think my business would still be open! Or I would still be running Groupon’s to try and get deal hopping clients in the door. Back when I relied on Groupon’s I would work my but off doing pedicures(I hate doing pedicures!) for people who didn’t care about the value I was going over and beyond to provide to them. Because of Lori, I was able to let go of the services I don’t enjoy performing and only offer what I love to do! It was soooooo scary at first however, the BEST decision I’ve made for my self and my business. I absolutely loooove being part of the beauty biz club community and I’m extremely grateful to be working with Lori. Anytime I meet a fellow beauty biz professional... first thing I do is tell them about Loris podcast follow by the changes I’ve seen from being part of the beauty biz community. Lori willingly give away all types of useful tips, advice trick and much more through her podcast show! If you’re reading my comment and wondering if you should start.... imagine where your business will be a year this moment today... use the five second use and take action! ( count backs from 5 to 1 then Move you body/take an action)
  • Glowing Skin by Abby
    Motivating and enlightening!
    After 27 years as a massage therapist, I switched over to the esty side! I needed info and tips and I needed to catch up fast...Lori’s podcast has been a great tool in my toolbox!! She tells it like it is, interviews industry icons, and nudges with motivating concepts and actions. Thank you Lori for your wonderful gifts!!
  • Stephy32549
    Success Strategies & a Lot of Heart
    I just love learning from Lori! She is always authentic, generous, & full of strategies & business success tips. In her podcast you’ll find inspiration & specific strategies to help you succeed in the beauty world. I just can’t get enough..I love it!
  • David Thul
    A Gem In Our Industry
    Lori is amazing. I have been following her for years and have recently joined the beauty biz club. She is filled with so much wisdom and positivity. She will help you transform your business.
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