Ignite Your Estate Agency

Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and tactics that are designed to help YOU accelerate the growth of your business. About Sam and Phil: Sam and Phil are mother-in-law and son-in-lawn and co-directors of AshdownJones (the Lake District estate agency), AJ Mastermind (the home of world-class independent estate agency growth) and several other companies. Collectively they have a couple of decades of industry experience between them. We hope you enjoy the Ignite podcast. Let us know what you think by leaving a review. If you want to find out more about AJ Mastermind and what we can do for your agency go to: https://www.ajmastermind.co.uk

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Recent Episodes
  • AI for Agents (Part 1)
    Jun 5, 2025 – 39:49
  • Business Challenge? Hire!
    May 29, 2025 – 32:17
  • "How Holidays Helped Me Build The Biz"
    May 22, 2025 – 31:06
  • Women in Estate Agency with Clare Hughes
    May 15, 2025 – 41:33
  • How to Manage (Not Micro-Manage) and Empower Your Team
    May 8, 2025 – 35:21
  • How to Go Viral with Liam Hussell - Marathon and Internet Sensation!
    May 1, 2025 – 26:29
  • 5 Key Levers You Can Use to Accelerate Your Agency's Success
    Apr 24, 2025 – 43:01
  • AI for Your Agency - How to Get Started with This Exciting Tool!
    Apr 17, 2025 – 33:54
  • This podcast will save you £££s
    Apr 10, 2025 – 23:00
  • Some Real Home Truths - Phil’s joined by wife Molly!
    Apr 3, 2025 – 43:46
  • Vinyl Machines and other Philisms
    Mar 27, 2025 – 29:58
  • 6 Conversion Tactics You May Not Be Using
    Mar 20, 2025 – 18:24
  • Follow the Plan, Not Your Mood: Lessons from Sean Conway
    Mar 13, 2025 – 29:43
  • Phil: "How it felt to sell my house" so far...
    Mar 6, 2025 – 29:32
  • How to Fix a Toxic Culture in 3 Months!
    Feb 27, 2025 – 25:23
  • The Top 200 Tips from 200 Episodes of the Ignite Podcast!
    Feb 20, 2025 – 42:32
  • Transformative marketing secrets from ex-CEO of Knight Frank and F&C: Simon Leadbetter
    Feb 13, 2025 – 42:32
  • Direct Mail and Content on a Shoestring for 2025
    Feb 6, 2025 – 29:55
  • 5 Thrifty Tactics to Boost Brand Awareness
    Jan 30, 2025 – 30:06
  • Marketing on a Shoestring for 2025 - 5 Business Builders for Low (or No) Cash!
    Jan 23, 2025 – 36:06
  • "How to use Data to Generate Leads for your Agency" - with Kieran Slinger from PropALT
    Jan 16, 2025 – 40:30
  • 3 Ways to Make Your Business New Year's Resolutions Stick
    Jan 9, 2025 – 29:07
  • Sam and Phil's Top 5 for 2025
    Jan 2, 2025 – 35:12
  • The People "Analyser" and how you can use it to Build Your Dream Team
    Dec 26, 2024 – 16:49
  • Steal our Simple Annual Planning Process!
    Dec 19, 2024 – 46:05
  • The Highs, the Lows and the Lessons - 2024 in Review with Sam and Phil
    Dec 12, 2024 – 19:22
  • Chris Ducker: How to be a Long-Haul Leader
    Dec 5, 2024 – 42:46
  • 3 Things to Focus on This December
    Nov 28, 2024 – 36:06
  • James Cocker debates social media investment with Sam - Who's right?
    Nov 21, 2024 – 39:00
  • The 'Gold' Standard of Agency: How to create standards to make your agency stand out above the competition
    Nov 14, 2024 – 39:40
  • Are We Over-Styling Homes? Sam's Eight Golden Rules of Home Styling!
    Nov 7, 2024 – 31:16
  • How to be a Confident Estate Agent Without Being Aggressive
    Oct 31, 2024 – 45:52
  • Attraction or Interruption Marketing? Which is best for YOUR agency?
    Oct 24, 2024 – 43:08
  • Trapped and Frustrated? How to Create a Business You'll Love and Loves You Back
    Oct 17, 2024 – 28:36
  • The Lead Generation Success Checklist
    Oct 10, 2024 – 33:59
  • How Jo Lines Sold Her Agency for Multi Six Figure - What She did Next
    Oct 3, 2024 – 46:52
  • Direct Mail Tips and Tricks With Sam and Phil
    Sep 26, 2024 – 36:12
  • Upfront Marketing Fees? Yes or No?
    Sep 19, 2024 – 21:48
  • Three Things You Can Do To Get Your First Superprime Listing
    Sep 13, 2024 – 22:32
  • What do Power Bespoke, JDG and Roman's have in common? They're all using THIS tool to boost productivity! Mike Nettleton tells all
    Sep 5, 2024 – 32:50
  • Which Is Harder - Running an Ultra or Running a Business? (Part 2)
    Aug 29, 2024 – 28:30
  • Which Is Harder - Running an Ultra or Running a Business? (Part 1)
    Aug 23, 2024 – 38:22
  • 173 Fake It Till You Make It - And I Did!
    Aug 16, 2024 – 27:25
  • 172 Five Agency Trends You Need To Know About
    Aug 9, 2024 – 40:56
  • 171 Where Does Our Fee Go?
    Aug 2, 2024 – 21:19
  • 170 Are You Solving The Right Problem?
    Jul 26, 2024 – 34:03
  • 169 Top Questions we get on How to Attract and Convert High-Value Homes
    Jul 19, 2024 – 22:53
  • 168 Low Fee Agents - Don’t Join Them, Beat Them! Here’s How….
    Jul 12, 2024 – 23:16
  • 167 Post Election Special
    Jul 5, 2024 – 34:25
  • 166 Adam Day from eXp talks to Sam about the rise of the personal agent model
    Jun 28, 2024 – 41:42
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